A press office
Let’s be honest: nowadays, to achieve a truly relevant impact in the press and media, you need more than a press office.
That’s why we have created
Impress
A comprehensive press and media service designed to provide clear added value to the information, ensuring that, in terms of content, creativity, format and context, it is truly relevant and attractive to the media.
CREATIVITY
Creative content conceptualization
Proposal for innovative approaches
Content writing
Generation of new formats
Development of communication pieces and actions
PRESS
Writing and dispatching press releases
Establishing interviews
Elaboration of opinion articles
Development of reports
Creation of communication pills
One to One meetings and press invitations
Direct Marketing Actions to Journalists
Webinars and Digital Presentations for Journalists
PUBLIC RELATIONS
Participation in meetings, congresses, round tables and forums.
Generation of collaboration agreements
Identification of synergies and opportunities
Acknowledgements
Selection and management of brand ambassadors
MEDIA PLANNING
Sector and market research
Strategic media planning
Tactical media planning
Negotiating with the media
Media Purchasing
Control and monitoring of the media plan
Final results report